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Ideal Paragraph Length for Web Writing
Aim for 40-80 words or 2-4 sentences per paragraph on most web pages. Use shorter blocks on mobile and longer blocks when one idea needs context.
Topic · 5 articles
Web Writing
Guides on how to write for the web. Each article breaks down the small mechanics that make text feel effortless on screen.
All articles — 5
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Ideal Sentence Length for Web Writing
Aim for an average sentence length of 15-20 words for most web writing. Use shorter lines for pace and longer ones only when one idea needs room.
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Ideal Word Count for Blog Posts
There is no fixed ideal word count for blog posts. Match length to search intent, answer depth, examples, and the reader's next step.
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How to Estimate Reading Time
Estimate reading time by dividing word count by about 200 words per minute, then round up and add time for code, images, or dense steps.
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Five Writing Metrics That Show Where a Draft Slows Down
Reading time, sentence length, paragraph count, top words, and character count reveal where a web draft feels slow, dense, or repetitive.